PE9.10
Analyze the influences of mass media, advertising strategies, and other sources to determine their impact on promoting active living (e.g., commercials, sport and special events coverage, physical activity promotions such as fund-raising walkathons/runs).
Indicators for this outcome
(a)

Identify the various mediums through which our understanding, beliefs, and attitudes regarding active living are influenced.

(b)

Analyze the impact of more recent promotional strategies (e.g., infommericals, pedometers in cereal boxes) on active living.

(c)

Explain the diversity of the benefits (e.g., personal health, public health) associated with participation in publicly promoted movement activity events such as a charitable fund-raising movement activity event.

(d)

Tell a story (e.g., written, visual, audio, video, creative performance) of own involvement or another person's involvement in a media-promoted organized movement activity (e.g., a local tournament, a charitable fund-raising event that involves movement activity).

(e)

Debate the influence of television on attitudes towards participation in movement activities and as a means of promoting mass participation in regular movement activity.

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